Masan Consumer Holdings (MCH) is one of Vietnam’s leading fast-moving consumer goods companies.

Throughout its formation and development, the company stated that it has always placed consumers at the center, thereby implementing innovative and breakthrough solutions to address daily consumer needs, delivering high-quality products at reasonable prices, while also introducing premium products to serve the market in the context of Vietnam’s ongoing development.

The recognition achieved by MCH at the Employer of Choice 2024 awards is a testament to the trust and appreciation from both candidates and employees. It also highlights the company’s outstanding efforts in building a strong employer brand while simultaneously developing innovative, high-quality products to serve consumers in Vietnam and globally.

As one of the largest consumer goods companies in Vietnam, MCH stands out for its market-leading reward and benefit programs, among which “The journey to becoming a millionaire with Masan” is one of the most notable. This program not only offers attractive financial opportunities for individuals who contribute and create exceptional value but also fosters an environment where every employee can grow, showcase their abilities, and dedicate themselves to the organization’s development.

In addition, the company focuses on investing in the recruitment and development of young talent across various departments such as production – engineering – technology, and research & development. Through intensive training programs, young talents are provided with opportunities to sharpen their skills, participate in real-world projects, and become successful leaders in the future.
Furthermore, company-wide and departmental training activities have been enhanced in 2024, blending leadership and soft skills training led by external experts with specialized training conducted by Masan Consumer’s experienced and passionate internal trainers. Elevating the capacity of internal trainers and leveraging this core resource to foster a learning culture remains one of the company’s key priorities throughout the year.
In 2024, to improve the experience of both candidates and employees, Masan Consumer has gradually digitized HR processes such as onboarding and recruitment. As a result, the productivity of employees participating in these processes has also improved.
Beyond investing in internal talent development, MCH actively collaborates with multiple universities to strengthen its employer brand among potential candidates.
In 2024, alongside traditional forms of collaboration such as participating in career fairs, organizing company tours for students to learn about the working environment, and supporting student events, Masan Consumer has proactively attracted young talent by offering official employment opportunities to top-performing students in major marketing competitions.

On December 5, Ms. Pham Thi Quy Hien – HR Director of Masan Consumer Holdings – participated in a group discussion session as part of the seminar “Holistic Excellence Generation in Unity – Comprehensive Excellence in Multigenerational Diversity” and engaged in an open dialogue with CEOs and HR directors from leading enterprises in Vietnam.

During the session, Ms. Hien shared key distinctive highlights of MCH in creating a dynamic working environment that meets expectations and ensures successful collaboration across all generations within the organization.

According to Ms. Hiền, these unique characteristics, along with recognition from employees and the labor market, have laid a solid foundation for Masan Consumer to continue its journey as a hub for nurturing talent and ambition.
Earlier, in November, Masan Consumer Holdings (MCH) received the “Great Place to Work” certification from Great Place to Work (GPTW) for the second consecutive year.